Hippies and the Revolution of a Culture Essay

â€Å"Tune In, Turn On, and Drop Out† was the witticism of the flower child development, a noteworthy countercultural wonder during the 1960s and mid 1970s that became halfway out of youthful America’s developing frustration with U.S. contribution in the Vietnam War. Hipsters were principally white youngsters and youthful grown-ups who shared a scorn and doubt towards conventional working class esteems and authority. They dismissed political and social orthodoxies however grasped parts of Eastern religions, especially Buddhism. Numerous flower children additionally observed stimulating medications, for example, pot and LSD (lysergic corrosive diethylamide), as the way to getting away from the ties of society and extending their individual cognizance. The quick forerunner to the flower children was the alleged Beat Generation of the late 1950s, including the artist Allen Ginsberg, who turned into a nonconformist saint. Be that as it may, where the coolly educated, dark clad beats would in general stay under the radar and avoid governmental issues, the hipsters were known as much for their political bluntness with respect to their long hair and bright hallucinogenic dress. Their restriction to the Vietnam War got one of the most noteworthy parts of the developing antiwar development all through the last 50% of the 1960s. To communicate their fights, and to â€Å"turn on† others, the hipsters utilized craftsmanship, road theater and especially music. Society music and hallucinogenic stone the Beatles collection Sergeant Pepper’s Lonely Hearts Club Band was a prime model were both pivotal parts of hipster culture. This culture arrived at its top in the late spring of 1967, when a show in San Francisco’s Golden Gate Park commenced the beginning of the supposed â€Å"Summer of Love.† The occasion presented the music and stylish of the hipsters to a more extensive crowd and roused a large number of youngsters around the nation to make a beeline for San Francisco, some wearing blossoms in their hair, a reference to Scott McKenzie’s adaptation of the John Phillips melody â€Å"San Francisco,† a pervasive hit and a sort of nonconformist signature tune. In 1969, in excess of 500,000 individuals went to the Woodstock Music and Art Festival in Bethel, New York, an occas ion that for some encapsulated the best parts of the flower child development. There was a clouded side to hipster culture, be that as it may, and it went past the terrified objection communicated by moderates about the â€Å"immorality† of the flower child lifestyle. A Time magazine article in 1967 cited San Francisco’s general wellbeing executive as saying that the city was paying $35,000 every month for treatment for sedate maltreatment for the city’s 10,000 nonconformists. To Joan Didion, who expounded on her time in San Francisco for her acclaimed 1968 paper â€Å"Slouching Towards Bethlehem,† the hipsters were â€Å"missing children† who were the most decisive evidence that â€Å"the focus was not holding† in American culture. To the hipsters, their conduct was the one genuinely true response to the severe powers of commercialization, colonialism and militarism epitomized by America during the 1960s. By the mid-1970s, the nonconformist development was on the wind down, however numerous parts of its way of life especially music and style had worked their way into standard society. The full air of the 1960s that had made the radical counterculture did not exist anymore, especially after the Vietnam War finished, and with the appearance of punk and disco music the sincere hipsters were regularly observed as strange. All things considered, their beliefs of harmony, love and network turned into the suffering heritage of the radical development, and even today there are a couple â€Å"neo-hippies† to be found on school grounds and collectives the nation over and around the globe. The Tet Offensive The Tet Offensive was a huge scope arrangement of fights propelled by the Vietnamese Communists (or Viet Cong) against American and South Vietnamese soldiers during the Vietnam War that brought about both a military disappointment and a mental triumph for the Communists. The multi-part battle was known as Tet since it was planned to begin on January 31, 1968, the Vietnamese New Year occasion known as Tet. As a diversionary strategy, North Vietnamese units assaulted the Marine base at Khe Sahn in a matter of seconds before Tet and roughly 50,000 U.S. what's more, South Vietnamese powers were engaged with protecting the base and different locales close by. In this way, the Americans and South Vietnamese were amazed by the Tet Offensive, in which more than 100 urban areas and towns and a few dozen landing strips and bases all through South Vietnam were assaulted. Be that as it may, the U.S. also, its partner immediately retaliated and the Viet Cong, who endured huge setbacks, couldn't hold the greater part of the caught region for long. In the United States, individuals were paralyzed by the power and far reaching nature of the assaults. Realistic pictures of the battling were appeared on American TV and just because, analysis of the war mounted on a national scale. General William Westmoreland, leader of U.S. military activities in Vietnam, mentioned more than 200,000 additional soldiers, trusting it would be workable for the U.S. to at last crash the foe in their debilitated condition. In any case, President Lyndon B. Johnsons new resistance secretary, Clark Clifford, persuaded the president to dismiss Westmorelands demand and in March 1968, Johnson expressed that the United States was focused on a de-acceleration of the contention. Johnson additionally reported he would not look for a second term as president. The Viet Cong and North Vietnamese propelled extra Tet battles in May and August of that equivalent year. American battle units at last pulled back from Vietnam in 1973 and South Vietnam tumbled to North Vietnam in 1975. Vietnam War Protests Restriction to American association in the Vietnam War started gradually however developed consistently during the time half of the 1960s, in the long run turning into the biggest and most remarkable enemy of war development in American history. When U.S. planes started customary bombings of North Vietnam in February 1965, liberal popular conclusion had started to scrutinize the government’s affirmation that it was battling a fair war to free the South Vietnamese individuals from Communist hostility. The counter war development at that point started decisively, for the most part on school grounds, as individuals from the liberal association Students for a Democratic Society (SDS) started sorting out â€Å"teach-ins† to communicate their resistance to the manner by which it was being directed. In spite of the fact that by far most of the American populace despite everything upheld the organization strategy in Vietnam, a little however blunt liberal minority was making its voice heard before the finish of 1965. This minority included numerous understudies just as conspicuous specialists and learned people and individuals from the flower child development, a developing number of youngsters who dismissed position and grasped the medication culture. Before the finish of 1967, the Vietnam War was costing the U.S. some $25 billion every year, and thwarted expectation was starting to arrive at more prominent areas of the taxpaying open. More setbacks were accounted for in Vietnam consistently, even as U.S. authorities requested more soldiers. Under the draft framework, upwards of 40,000 youngsters were called into administration every month, fanning the fire of the counter war development. Heavyweight fighter Muhammad Ali was one of the more unmistakable Americans who opposed the draft framework, pronouncing himself an outspoken opponent and winning a jail sentence (later toppled) and a three-year restriction from boxing. On October 21, 1967, one of the most conspicuous enemy of war showings occurred, as somewhere in the range of 100,000 dissenters accumulated at the Lincoln Memorial; 30,000 of them proceeded in a walk on the Pentagon soon thereafter. After a severe encounter with the warriors and U.S. Marshals securing the structure, many demonstrators were captured. One of them was the writer Norman Mailer, who chronicled the occasions in his The Armies renowned book of the Night, distributed the next year to boundless praise. By early February 1968, a Gallup survey indicated just 35 percent of the populace endorsed of Johnson’s treatment of the war and 50 percent objected (the rest had no feeling). Joining the counter war shows at this point were individuals from the association Vietnam Veterans Against the War, a significant number of whom were in wheelchairs and on braces. Seeing these men on TV discarding the decorations they had won during the war did a lot to prevail upon individuals to the counter war cause. After numerous New Hampshire essential voters revitalized behind the counter war Democrat Eugene McCarthy, Johnson declared that he would not look for re-appointment. VP Hubert Humphrey acknowledged the Democratic designation in August in Chicago, and 10,000 enemy of war demonstrators appeared outside the show building, conflicting with security powers amassed by Mayor Richard Daley. Humphrey lost the 1968 presidential political race to Richard M. Nixon, who had guaranteed in his crusade to manage the outrageous components of the populace in particular the radicals and the flower children more viably than Johnson had. Nixon’s war approaches isolated the country even more: In December 1969, the legislature established the first U.S. draft lottery since World War II, inducing an immense measure of contention and making numerous youngsters escape to Canada to dodge induction. Pressures ran higher than at any other time, prodded on by mass exhibits and occurrences of authentic savagery such those at Kent State in May 1970, when National Guard troops shot into a gathering of nonconformists showing against the U.S. intrusion of Cambodia, executing four understudies. When the war at last finished, after North Vietnamese soldiers caught Saigon in 1975, the sad enemy of war trademark â€Å"What are we battling for?† appeared to be a prediction worked out as expected, as veterans got back from Vietnam to locate their own country still harshly partitioned. My Lai Massacre On March 16, 1968, a gathering of U.S. troopers a

Frankenstein Being More Human than Monster Essay example -- Frankenste

Frankenstein Being More Human than Monster Society is unavoidable. It will consistently be there as a joy and a weight. Society puts names on everything, for example, positive or negative, rich or poor, ordinary or unusual. Albeit a portion of these stamps are precise, most are misguided judgments. In Mary Shelley's, Frankenstein, this demonstration of blundering by society is incredibly obvious. Two of the most mistaken presumptions of society spin around the focal characters, Dr. Frankenstein and the beast. Society's names for these two amazingly various characters are on the specific inverse side of the size of what they genuinely are. Dr. Frankenstein is even more a beast while the beast is progressively sympathetic. Dr. Frankenstein, the so marked better than average, no-deficiency man, is really flighty, difficult, and extraordinary in his activities all through the novel. From the absolute first experience with Victor Frankenstein we get an insight if his madness when he asks R. Walton, Do you share my frenzy?. That is the principal thing that he says when he recoups from his ailment. Directly from the beginning we realize that something is amiss with Victor. Dr. Frankenstein's untrustworthiness appears through commonly in his emotions toward his creation. While he was forming his creation, Frankenstein gets so made up for lost time in his work and his longing to be associated with untouched that he doesn't consider what will occur after life is inhaled into his creation. He is so devoured by his work he doesn't rest for a considerable length of time, head outside, eat dinners, or keep in touch with his family. Frankenstein even concedes that he was unable to control his fixation on his work, For this I had denied myself of rest and wellbeing. What rational individual puts his work before his own wellbeing? After his cre... ... human he has known or adored has dismissed the animal he chooses to detach himself. Be that as it may, as he withdraws to his devastation he spares a young lady from suffocating in stream. This worry for human life notwithstanding his adoration toward the family is proof to his humankind. Dr. Frankenstein is a man that cares just of himself and acknowledges no duty regarding his activities and his creation then again is merciful and accommodating to the people who loathe him. Society has the most impact in an individual's perspective on some random point. For the most part society causes misguided judgments about individuals dependent on appearance and the obscure. This is particularly clear in the novel Frankenstein, where marks are put on the fundamental characters by society are slanted. Dr. Frankenstein ends up being even more a beast than his creation while his creation is more compassionate than Dr. Frankenstein is.

Procurement Management Plan for Laces Essay Example | Topics and Well Written Essays - 1000 words

Obtainment Management Plan for Laces - Essay Example It additionally illuminates the system of underwriting of understanding and dynamic technique. Approach: The arrangement ought to characterize clearly the necessary stages and obligations thought the life of the organization. The organization chief work with the task group, contract, buying division and merchants to experience various phases of the arrangement, and ensure that the arrangement ought to have the option to direct the organization in the powerful end of the undertaking. Definition: The acquisition definition distinguishes obviously the articles to be gained and states related conditions. Acquirement cutoff times are likewise obviously characterized which is vital for the successful achievement of the task. In this manner in the definition articles to be secured ought to be recorded, avocation given, conditions expressed and some other particular required should likewise be portrayed. The names of the people should likewise be given who can affirm the buy and so on withou t the supervisor. Table I: Shows the articles/administrations to be obtained, legitimization and cutoff time. Article/Service Rationalization Deadline 1. Bands Required for the shoes and its arrangement is exorbitant 1 October 2011 2. Studded soles Required for the culmination of the shoes and its readiness is very tedious 1 October 2011 3. ... The articles required for this situation are generally obtained by firm-fixed value contract. The undertaking group indicates the articles, their sums, administrations and cutoff times. The buying office calls offers from various sellers as per the details and cutoff times. It likewise deals the cost of the articles with the chose merchant as per the firm-fixed cost. Agreement achievement technique: The agreement execution method fluctuates incredibly among various organizations yet it is imperative to indicate all the guidelines for finishing an agreement identifying with obtainment with the organization. The specialists which will be associated with dynamic ought to likewise be referenced. Most importantly it is concluded what articles are to be acquired. It very well may be done through a study of the cost investigation of the necessary articles furnished inside contrasted and that secured from various merchants. In the wake of settling on choices about the things to be acquired d ependent on the cost investigation, the buying division will call for offers from various sellers. Various sellers will send proposition which will be explored to see which proposition is as indicated by the standards set out by the venture group and buying office and offers least cost. It is additionally concluded that up to what sum the undertaking supervisor can favor the buy and the buys more noteworthy than that sum will require the endorsement of The Contract Review Board. This Contract Review Board for the most part comprises of specialists of the undertaking group, buying office, account and task administrator office. Dynamic measures: The standard which is utilized by the agreement audit board/venture director for the determination and grant of agreements contrasts from organization to organization. Be that as it may, following standards

The Human Story free essay sample

Michael (Gates) Sweeney fifth hour Sophomore Academy English 2 The Human Story by James C. Davis Harper Perennial, 2004 Non-fiction In The Human Story, James C. Davis discloses how mankind became. How we created human advancements, urban communities, domains, religions, and numerous different bits of our regular day to day existences. He expounded on how our general public has created from doing battle when you were 1 5 years of age, and kicking the bucket for your side. In spite of the fact that the book skips around, he covers subjects from homo erectus to George W. Shrubbery. In the initial barely any pages Davis talks about logical terms, for example, Homo erectus and Homo sapiens, the first of the human species. Homo erectus went wiped out 300,000 years prior, at that point Homo sapiens, the principal people, created and were called Wise Men. The purpose behind this name was a result of bigger minds and higher skulls. Despite the fact that they acquired bigger minds, language improvement was not likely. Davis says that anthropologists . alter their perspectives each time they discover specialists skull. We will compose a custom article test on The Human Story or on the other hand any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page This must be the reason I have never heard a strong answer concerning this subject. Davis additionally says that Homo sapiens had the endowment of fire. They had astute hands, he says. They can they could light a fire by striking sparkles and pieces of iron mineral. Im sure that the endowment of fire helped them to later on to prepare their food. This more likely than not spared numerous lives from illnesses from crude meat and uncooked nourishments. In outline Davis talks about the early assets that Homo sapiens had in their day by day lives, for example, fire, instruments, correspondence, and so on. Later on in Chapter 6, Davis advances to the universes realms. Davis expounds on Rome, Persia, and the Mongol Empire, all situated in the European and Asian nations we know today. Persia, situated in what we know today as India, was administered by Cyrus II. Cyrus guaranteed that he was the lord of the world. In 264 BC Rome did battle against the Carthaginians. The Carthaginians were extremely talented in the maritime field. In any case, Rome balanced and beat them. I might want to realize what catching irons are. David said that they were utilized by the Romans to hook onto the Carthaginians ships. In the long run Rome self-destructed. Its main indication today is their innovation and the city, Rome, Italy. In section 10 Davis expounds on the American Indian realms. The principle two domains comprised of the Mayans and the Aztecs. The Mayan domain initially started in towns, yet then their populace climbed and climbed and the towns became urban communities. Every one of which were worked around squares with royal residences and sanctuaries. The Mayans were known to be the most practiced people groups of the antiquated world. For the content they started their domain illicitly. They would choose private land close to lakes streams ripe land until the legitimate proprietors drove them out. They proceeded with their technique for intruding until they at last went over two empty islands on Lake Texcoco. So now, encompassed by water, the Aztecs settled in a safe area with food, water, and fruitful land for developing harvests. They utilized long scaffolds to arrive at the terrain where they would chase and set up little shacks for security. In spite of the fact that the Mayans were known to be all the more impressive, I accept the Aztecs had Just the equivalent the dreadful long periods of the universal wars. A great many people accept that the war would likewise be the last. They considered it the war to end war. Sadly however, the subsequent universal war showed up during the 1930s, when the United States and its partners at last shut down Hitler and all of Germanys brutality. Japan had built up a partner which helped him with provisions and numerous necessities for war. This partner was China. China today is a socialist nation, in particular permitting certain imports and fares. The United States has developed to abhor China on account of their horrendous items that they produce, however our administration despises them for their socialism. Japan make the primary right of World War II at Pearl Harbor. They pulled the trigger for perhaps the greatest war ever. Then Hitler needed Austria seriously. David says the fundamental explanation was on the grounds that he was conceived there, and he trusted Germany merited it. One thing I saw was Davis didnt truly get into Hitlers cold-bloodedness towards different religions or races, and I wonder why. With everything taken into account, The Human Story was a savvy book to peruse. Despite the fact that I knew huge numbers of the occasions and times, it was a useful boost for me and should get me out consistently.

In Othello Shakespeare explores the nature of social prejudice Essay Example

In Othello Shakespeare investigates the idea of social bias Essay Example In Othello Shakespeare investigates the idea of social bias Paper In Othello Shakespeare investigates the idea of social bias Paper In spite of the fact that Shakespeare displays the abnormal quality of sympathy towards societys outsiders; the majority of society around then was tormented by social preference. Be that as it may, partiality in itself is a free term for it basically alludes to fanaticism. In this manner, it gives a fairly broad class to analyze, for example, in Othello bigotry is the most predominant type of bias, yet sexism and scholarly partiality is likewise obvious. Rather, its the social part of the expression that limits the concentration down a little as now it is obvious that the bias isn't kept to a specific individual, the issue being obviously, that the main path for Shakespeare to depict such partialities is through the mechanism of people. Those with a higher status inside society are commonly seen to be the individuals who are the most careful of their perspectives, yet Brabantio exhibits no idea of limitation when Othello charms Desdemona and weds her. Indeed, Brabantios partialities are passed on in a significant bold and enthusiastic way as he differentiates the criminal of Othello with the fragile young people of Desdemona. Through this differentiating symbolism, Shakespeare features that Brabantio trusts Othello to be to blame and given normal psyche, Desdemona could never have settled on marriage. This is a significant unequivocal exhibit of prejudice, as Brabantio plainly accepts that Othello took Desdemona rather than Desdemona commonly consenting to the marriage, an idea that is additionally accentuated by the consistent references to the chains of enchantment that were utilized be Othello to catch his casualty. In Shakespearian occasions, it was expected that Africans held the intensity of dark enchantment and had the capacity to control their general surroundings, subsequently Shakespeare here just uses a typical generalization to draw in the crowd (around then) with Brabantios perspective. Brabantio even goes similarly as marking Othello as an abuser of the world accordingly ensnaring him with wrongdoings past what he has obviously dedicated towards his girl. This observation is obviously, totally nonsensical and maybe fuelled marginally by the suddenness of the marriage, in spite of the fact that that isn't generally a reason given the way that Brabantio, cherished me [Othello], oft welcomed me, which shows that Brabantio has no misgivings with Othellos character, implying that the main genuine thinking behind his detestation towards the marriage is the shade of Othellos skin. In any case, Brabantio makes the prejudice one stride past the domains of cliché bigotry, he really impugns Othellos status in full: Of such an unbelievable marvel as thou Brabantio goes from detesting the qualities that Othellos skin shading represents, to not in any event, seeing Othello as human. While Desdemona is set on a platform as a house cleaner so delicate, reasonable, and cheerful, Othello is not, at this point perceived as being in a similar world as Desdemona. Rather, by being dehumanized, Othello is discharged of the considerable number of attributes present in a human and along these lines, able to do much more prominent shrewdness. This obviously, suits Brabantios intolerant perspective on Othello and furnishes Brabantio with a reason to additionally denounce the trick of a marriage and dismissal it as the unjust works of a sub-person instead of a human equipped for thinking about his little girl. Shakespeare further decorates this effectively extraordinary bias by the tone of Brabantio. The complexity between the quiet and estimated style of Othello and the irate hysterics of Brabantio is striking, and viably depicts Othello as the normal and congenial character, while featuring the lunacy that can so frequently go with bias through the delineation of Brabantio and his furious discourse. Christopher Wilson composed how the utilization of commas in truth serves to build the pace of Brabantios discourse and along these lines, escalate the energy and outrage that guides him through his points of view. I hence capture and do append thee Brabantio has now willingly volunteered to go about as the appointed authority and the jury. Here the social part of social bias is being appeared as it could be interpreted as an unobtrusive burrow by Shakespeare towards how societys administered by the partiality. Considering the balanced judgment of the Duke later however, this appears to be somewhat improbable. Rather, Shakespeare could simply be underlining how these perspectives are sadly illustrative of society all in all around then, and subsequently, the bias turns into a social partiality instead of simply the horrible fanaticism of a person. To vouch this is no verification The Duke, who is the genuine figure of power, takes care of Brabantio by building up the requirement for evidence. This shows the Duke as an unbiased and deliberative man, somebody who isn't influenced by enthusiastic publicity, however puts together his perspectives with respect to the realities that are placed before him. Therefore, he can separate himself from the passionate insanity that is fuelled by Brabantio and conveys a decision that is liberated from partiality (liberated from his own bias and the preference that has been empowered by different characters). The way that the Duke is the figure of power could likewise be contended as showing the absence of social preference for at long last, society (embodied by the Duke) demonstrations in a reasonable and formed way, demonstrating that the partialities of the individual is eventually useless. Notwithstanding this, there is another type of bias present in the scene other than that of prejudice. Sexism is featured by the nonappearance of a womans voice, at the end of the day, the nonattendance of Desdemona. It is maybe little astonishment to find that the individual who does in the long run request a womans input is that of the blamed, the man who is the real casualty of partiality in Othello. I do importune you send for the woman to the Sagittary, up until this point, the idea of requesting Desdemonas form of occasions has not been thought of. This is maybe characteristic of the job of ladies in the public eye in those days, where they were optional to men and accordingly, were not viewed as valuable when managing issues, for example, this one, in spite of being included. This is Shakespeare delineating preference unobtrusively, to no end is really said that is explicitly harsh towards ladies, yet the nonattendance of ladies highlights the self-importance of men in the public arena just as demonstrating that the most target individuals were regularly the casualties of partiality themselves, similar to Othello in this occurrence. Tis such another fitchew! Wed a perfumed one. Another partiality is available here as Bianca is respected with disdain by Cassio, the very individual who she lays down with. Whores have consistently had a lower status in the public arena for the corrupt lives that they lead. Nobody in Othello gives off an impression of being very as inadequately viewed as Bianca as featured by the way that even Emilia criticizes Bianca. Biancas wish has all the earmarks of being to wed Cassio, yet he doesn't think about how conceivable it is. Moreover, Cassio alludes to Bianca as a fitchew, which invokes the picture of a polecat, which is generally known for its rank scent and prurience. Furthermore, Cassio states how Bianca is frequenting him, something which makes the obnoxious picture of a stalker and praises the brutal picture of a fitchew. This is obviously a barefaced utilization of overstatement on Cassios part, in spite of the fact that it is effective in stressing the ridicule that Bianca is respected with, and hence complementing the partiality in the public arena towards whores. Tragically, this kind of partiality has not improved by much consistently, albeit a cutting edge crowd is bound to identify with Bianca than a Shakespearian crowd. The most outrageous showcase of preferences, fairly incidentally, originates from the nuance of Iagos convincing methodology. The purveyor of the foul play in the play is obviously the focal point of the preference as well, yet not at all like Brabantio, Cassio or the others, he for the most part exhibits this in an unquestionably progressively unobtrusive manner (aside from when alluding to Othello as a barbary horse and other similarly contemptible pictures that were made to persuade Brabantio of Othellos blame). I would not have your free and respectable nature out of self-abundance, be manhandled. In spite of the fact that not an immediate sign of partiality as it for instance of Iago complimenting Othello, it despite everything shows the scorn with which Iago respects Othello. Already, Iago had implied Othello as free and open, at the end of the day, simple. However, he currently utilizes it to compliment him and it permits him to lead on and help Othello to remember his outside legacy (I know our nation mien well. ) Othello clearly accepts that Iago is doing this to his greatest advantage, yet every one of these references have the suggestions of preference. They all reflect the thing Iago had before said about Othello, though in an alternate setting, and in my view, they along these lines speak to a less outright type of bigotry. Obviously, the most clear types of preference come when Iago faces Brabantio about reality; nonetheless, Shakespeare attracts numerous equals what Iago says in that experience and what he presently says to Othello (yet in a progressively unobtrusive way). The way that Othello starts to talk along these lines to Iago and every so often depends on inhuman symbolism shows that Iagos partiality is somewhat infectious and could fill in as a plague to society. Moreover, Iago further shows partiality sees in his sexist demeanor, which is particularly shown in his treatment of Emilia. To have a silly spouse is a pernicious enough remark to state in the security of the home, yet to broadcast it before a little group is significantly all the more mortifying for Emilia. This unashamed showcase of censure is demonstrative of sexist perspectives that Iago apparently holds. A few pundits really bolster this translation as Iago is seen by some in the abstract network, to in actuality be gay. There is no immediate proof to help t

Customer Service Analysis of EasyJet and Ryanair Tourism

Customer Service Analysis of EasyJet and Ryanair Tourism Consumerism is claimed to be a major characteristic of the modern society that stands on the infinite cycle of market relations. In the struggle for their competitive position in the market, businesses take efforts to identify and quickly satisfy needs and demands of the consumer population. In the present-day consumer-oriented society, customer service has become a critical issue of concern in terms of organisational management and leadership (Stearns, 2006). Tourism is one of the rapidly growing industries that continuingly expands the scope of services offered to the market. In its consumer-focused approach, tourism industry utilises a differentiated marketing strategy that reflects diversified market conditions. As such, tourism practices an ongoing investigation and analysis of consumer needs and expectations to develop and introduce new solutions and products aimed at ensuring positive customer experience and satisfaction with the services (Ray, 2015). In the context of the inc reased concern for ethnic identity and cultural heritage, tourism trips to historical cities and places has gained popularity in Europe. The airline industry occupies a vital segment in tourism enabling the customer transfer to the desired destination point. The airline industry’s market success depends heavily on the service quality and customer satisfaction. In this domain, carriers’ efficiency is assessed through the incidence of on-time arrivals, mishandled baggage, denied boarding cases and passenger complaints (Baker, 2013). These issues affect customer evaluation of services and satisfaction with them, which, in their turn, influence business outcomes of airline carriers, such as revenue and lost customers. In this respect, the marketing strategy in the airline industry requires the practice of a consumer-oriented marketing strategy (Keiningham et al., 2014). Comparative studies of various carriers showed that low-cost carriers are more focused on improving their customer service (Baker, 2013). In Europe, the market of low-fare carriers is represented by two major providers. Ryanair is the largest provider of low-fare airline services that champions the low-price travelling sector. EasyJet is another strong low-fare carrier, the key benefit of which is the flight convenience. These two airline service providers cover most of the low-fare market, which explains their continuing competition and struggle for customers. As a result, efforts and progress of these two providers in improving their service quality and increasing customer satisfaction rates are a frequent subject of the popular media and scholarship. For instance, the case study of Niinimaa (2011) illustrated the prevalence of positive customer attitudes towards their experiences with web search and online check-in procedures. Recent newspaper publications emphasised a general sat isfaction of Ryanair customers with their flight experiences in terms of the airline punctuality, baggage handling and passenger treatment (Independent, 2016). Finally, the carrier promotes its commitment to the customer-service excellence by releasing the latest customer-satisfaction statistics that accounts for 93% of the satisfied passengers (Ryanair, 2016). In its competition in the low-fare airline market, EasyJet has prioritised convenience of the flight, which resulted in a higher price compared to Ryanair. This marketing strategy allowed the carrier to occupy its niche in the market ensuring business profitability and development. However, in terms of customer service, EasyJet loses its competitor in terms of poorer punctuality (Niinimaa, 2011). High incidence of flight delays lowered the carrier’s position in the Skytrax rating that produces annual assessments of airline performances. In 2016, EasyJet was claimed among the worst airline service providers in the world. Interestingly, the same rating for Ryanair was not much higher, which indicated that both carriers had to review their customer service policies (Kim, 2016). At the same time, EasyJet has an advantage in imbedding technology in their operational processes to enhance interactions between customers and stakeholders (Niinimaa, 2011). Another argument for EasyJet custom er service concerns good education and preparation of its staff, which allows expecting the provider’s excellence and market success in the future.

Scent and Hatred in the novel Perfume - Literature Essay Samples

Scent and hatred in the novel Perfume Everyone has characteristics that define or individualize them. Without these characteristics, it becomes difficult for one to be considered unique. The novel Perfume, by Patrick Suskind, presents a character, Grenouille, who is distinctive, yet conflicted with his individuality, or identity. For Grenouille, life experiences are defined by what he observes through scent, and the actions he takes are based on interpretation of scents. Given the notion that scent acts as Grenouille’s lens, much as we use sight to interpret our world, it follows that scent also represents an individual or identity. In essence, the function of scent has given rise to the theme of identity in the novel, which has in turn given scent symbolic meaning. This interplay between theme and symbol not only drives the plot forward but also enlightens Grenouille’s understanding of his world. However, Grenouille’s understanding of himself and the world at th e end of the novel lead to his disdain for the human race, and ultimately his suicide. Patrick Suskind incorporates the concept of scent in Perfume not only to serve as a means for Grenouille to interpret the world, but also as a symbol that intensifies Grenouille’s hatred for humanity.Within the novel scent symbolizes identity, and Grenouille’s lack of scent causes him to pursue the crafting of emotion instilling perfumes. The idea of scent symbolizing identity is most significantly emphasized during Grenouille’s retreat at Plomb du Canal. He awakens to the realization that he â€Å"who could smell other people miles away, was incapable of smelling his own genitals not a handspan away!,†. This alarms him, and he begins to feel â€Å"the fear of not knowing much of anything about himself†. For Grenouille, scent is his vision and his passion, and for him to be completely void of any sort of scent is equivalent to being dead. This existential crisis compels Grenouille to leave his retreat and seek some kind of validation of his existence. However, on a more symbolic level, Grenouille’s quest for validation represents what we as humans also seek in life. For Grenouille, being able to smell is his passion and makes him feel â€Å"blessedly wonderful† (Suskind 126). This more human characteristic of Grenouille, validates Grenouille’s quest to find his scent. Grenouille’s solution to his lack of scent is to imbue himself with scents that are not his own to evoke strong emotional responses from those around him. Grenouille internally defines his identity with the amount of love or attention he receives: The more people who acknowledge him, the stronger his foundation for identity becomes. This idea is primarily shown during his stay in the company of Marquis Taillade, the scientist, with whom Grenouille first begins to associate love and identity. After Grenouille concocts a perfume composed of â€Å"cat -shit, cheese, and vinegar† (158) he walks the streets of Montpellier to test the effects of his new odor. He finds that rather than others reacting in shock or oblivion to his presence (as they have previously done), they react as anyone would to a normal human, apologizing when bumping into one another, and smiling courteously. Grenouille then realizes, that it matters not who you are when seeking attention or love, because it can all be erased with an alteration of one’s scent. Grenouille uses this epiphany to his advantage and sets out to make a scent â€Å"so indescribably good and vital that whoever smelled it would be enchanted and with his whole heart would have to love him† (160). Aside from this declaration of conquest (of the human heart) setting into motion the series of murders Grenouille performs, the desire to conquer the human heart is indicative of how Grenouille defines identity: being loved and accepted. This definition stems from Grenouilleâ⠂¬â„¢s lack of affection growing up. Since childbirth he has been constantly rejected or disregarded; starting from his mother’s attempted infanticide, which shows that even from childbirth he was neglected. Furthermore, Grenouille experienced years of abuse, and neglect under the dehumanizing working conditions of Grimal the tanner. In the latter half of the novel Grenouille falls into the hands of Marquis Taillade de Epinade, who treats him well, although it is only because the Marquis sees Grenouille as a means to his scientific success, not as an actual human being. Thus, Grenouille has never once experienced a form of true acceptance or love in his life, and because of this, he associates the feeling of acceptance and acknowledgement with legitimate identity. However, the fruits of Grenouille’s labor (the finale perfume) do not deliver the feeling of acceptance and identity. Rather, the final perfume highlights what Grenouille detests about humanity. Grenouille i mmerses himself in developing a perfume that will make him loved by everyone, regardless of the wearer. However, in this immersion Grenouille loses sight of what was important to his being, which is his hatred for the human race. Thus, the â€Å"contempt for them† (the human race) (191) that Grenouille held at the start of the conquest changes to a genuine desire to gain acceptance through the perfume. Grenouille leaves Montpellier and stumbles upon a perfumer’s workshop. The workshop is run by Madame Arnulfi, who hires Grenouille to work for them but with very little pay. However, from this experience, Grenouille learns to extract the purest scents from living and still life. Grenouille is â€Å"enchanted by their meaningless perfection† and taken by â€Å"truly innocent happiness† (191). The only reason Grenouille creates what ends up being the final perfume, is to satisfy his unwavering ambition and curiosity. However, in this ambitious pursuit, Grenou ille fails to realize that he would in fact rather live in solitude than live surrounded by false affection. When Grenouille retreated to Plomb du Canal, the reason for doing so was to be â€Å"truly completely alone† (125). Grenouille even â€Å"erupted with thundering jubilation† (125) in his solitude. This truth becomes more evident at the pinnacle of his achievement (the final perfume), and in observing its effects on those around him. As he is about to be executed for murder before a crowd of people, the perfume takes its effect, and he witnesses adoration growing for him. However, â€Å"the more he hated them, the more they worshipped him,† because Grenouille realized that their reactions were not to Grenouille but a facade. He still possesses no scent, and thus no identity, yet he is still loved. The fact that perfume could so easily sway the perception of humanity, driving those it affected to insanity, leaves Grenouille feeling mutually disgusted with t he triumph. Because he is scentless, people will never â€Å"respond with an answer to his one true emotion, hatred† (250). This leads to Grenouille’s suicide at the Cimetiere des Innocents. Grenouille sacrifices his life after realizing that no one, not even the father of the girl Grenouille murdered, will ever come to truly hate him; and hatred is Grenouilles only emotional connection. Since no one will ever hate him, he feels rejected from the world. Through Grenouille’s death, Suskind suggests that Grenouille is also very human. If we were denied by everyone we met for who we were, how could we possibly continue living in the world?Grenouille’s existential crisis, which is his inability to recognize his own scent, or lack of it, inspires him to create a perfume that will garner him love from everyone. He does this because Grenouille feels that love will give him a stronger foundation for identity. However, in achieving his goal, he realizes that these humans who are so easily tricked by smell into loving a murderer, could never make him feel validated. In this way, Patrick Suskind incorporates the symbol of scent in the novel Perfume not only to serve as Grenouille’s lens, but also as a concept that intensifies Grenouille’s hatred for humanity. But why did Suskind choose to use scent rather than sight? Or hearing, for that matter? Perhaps it is because scent is something we can never really rid ourselves. It is a distinct part of us because no matter how much perfume we use to mask or alter the way we smell; we still know that our natural scent lies beneath our facade. For this reason, scent can be symbolized as an inescapable truth about who we are, and it serves to emphasize Grenouille’s hatred for the human race, which possesses a scent quite foul.